Price-Drop Pouncer
When a product drops 15% or more below the price each shopper saw, the AI writes to them with the old and new price.
No card to get started
20% off a light tee that goes with everything.
Bruma · bruma.example
The Trail Backpack dropped from $80 to $60, 25% off. Ready for your next trip 🎒
It only writes if the product dropped 15% or more from the price that shopper saw, not your catalog's last price.
It writes to whoever viewed the product, added it to their cart or got it from your AI, while that interest is recent.
On WhatsApp, email, SMS, push, Instagram or your webchat, whichever can reach them with the best results.
If few units are left, it says so with your store's stock. If not, the new price is the only reason.
From the product your shopper views to the purchase, it's all in your Inbox.
Valentina looks at the Bruma Run in your store and leaves without buying.
It drops 20% from the price she saw. That's over 15%, so the Playbook writes to her.
By day, on the channel that reaches her best, with both prices, a reason to choose it and a button to its page.
If she asks something, the Playbook that chats answers, like Smart Recommender. And the sale shows up in the report.
The Playbook uses the catalog and prices your store shares with Hellotext. Connect your eCommerce in minutes with our setup assistant.
Available from the Grow plan, with 25 eCommerce Playbooks. See plans
FAQ
It's the Playbook that writes to each shopper when a product they were interested in drops in price. The AI writes every alert with the old price, the new one and a reason to choose the product.
When a product drops at least 15% from the price each shopper saw, not from your catalog's last price. So two shoppers who saw it at different prices each get, or don't get, their own alert.
Your identified shoppers who viewed the product in the last 7 days, added it to their cart in the last 14 or got it from Smart Recommender in the last 24 hours. Anonymous visits don't count, and it skips anyone who bought that product in the 15 days before the drop.
It names the product, shows the old and the new price, the percentage and a reason to choose it, with a button to its page. If few units are left, it says so. It adds no discounts or made-up urgency, and never tells the shopper how it knew they were interested.
WhatsApp, email, SMS, push, Instagram or your website's webchat. Each alert goes out on one channel, the one that can reach that shopper with the best results.
It picks the moment for each shopper, always by day: in the morning, at midday or late in the afternoon, in your store's time zone. Right before sending it checks again: if the price changed again, the product sold out or the shopper already bought it, the alert doesn't go out.
At most one from this Playbook a week, and no more than three a week counting the other Playbooks that write first, like AI Cart Saver.
The conversation continues in your Inbox. If you have a Playbook that chats turned on, like Smart Recommender or Instant Answers, it answers with the alert in view.
The Playbook's report shows attributed revenue, the recovery rate, the average time to recovery, revenue by channel and by segment, and each alert's funnel.
Yes. You need the right consent on each channel. WhatsApp messages use templates and follow its policies. Meta's fees are charged separately from your Hellotext plan.
It's available from the Grow plan, which includes 25 eCommerce Playbooks.
Help Center
How it works, who it writes to and what its report shows.
Connect your store and turn on Price-Drop Pouncer. No card needed to start.
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